Reduce Churn
50% of churn happens silently and early
Improve Tech
Younger demographics expect tech savvy personalization at every touchpoint
Reward Members
Aging demographics need reminders they’re still valued
// What is
Loyalty.
Loyalty programs are strategic initiatives to reward members for their repeat engagement.
The Edge Your
Credit Union Needs
Co-Design Your Program
We work with you to tailor a loyalty strategy aligned with your goals.
Automate & Activate Rewards
Launch targeted loyalty use cases and issue member rewards effortlessly with built-in marketing automation.
Track, Learn, & Optimize
Monitor real-time insights around member engagement, redemption, and behavioral patterns. See what drives retention and act on it.
The Rewards You Deserve as a Member
Feel Recognized, Not Just Rewarded
Members earn meaningful perks, not just points, for the things they already do.
Bridge Generations
Younger members crave personalization and purpose. Older members value consistency and care. Our programs appeal across the spectrum with incentives that reflect real life.
Build Belonging Over Time
Loyalty is about connection. Our platform helps turn everyday banking moments into long-term relationships, reducing churn and strengthening trust.
The Cyder Platform Includes:
An End-to-End Loyalty Experience.
See Loyalty Insights.
Get an overview of all loyalty offers, behaviors, and rewards in a single dashboard view.
Onboard Local Merchants
Simply onboard local merchants to offer points to your members through their credit cards.
Manage Loyalty Members
Manage the points, balances, and redemptions of member points in one place.
Seamlessly integrate the rewards program with credit cards, apps, and desktop channels.
Core Banking
Data Warehouses
Online Banking & Mobile App
CRM & Analytics
Connect to all Channels
Create Loyalty Offers
Instantly develop new offers for members and merchants to issue and redeem points.
Results That Matter,
For Your Team and
Your Members
✓ Decrease member churn
✓ Increase product adoption
✓ Improve engagement across age groups
✓ Save time with staff automation
✓ Strengthen community connection
Reward Your Members For Anything and Everything
Open an Account | Refer a Friend | Make a Direct Deposit |
|---|---|---|
Shop Local | Use your Debit Card | Use your Credit Card |
Meet a Savings Goal | Increase your Credit Score | Punctual Payments |
Make a Donation | Enter a Contest | Complete a Survey |
Bundle Various Products | Pay your Bills | Complete a Year with CU |
Amount of Interest Paid | Get a Loan | And Many More… |
Cyder Values are Credit Union Values
Cyder is Local.
With Cyder, credit unions can reward members for shopping locally, and supporting small business members. Rewards can be both CU and merchant sponsored.
Cyder is Impactful.
Members can redeem the rewards they have collected to support local charities, businesses, and causes.
Cyder is Simple.
The dashboard is based on an easy-to-use, click-and-deploy platform, so both merchants and CUs can instantly launch new offers.